GTM & Channel Strategy Lead

Midea Group is seeking a senior leader in Madrid to design and professionalize the Go-To-Market structure, processes, and operating model. You will act as a strategic link between Marketing and Sales, driving channel activation and data-driven decisions across sell-in, sell-out, and brand experience. Ideally, you bring 8+ years in GTM/Channel Marketing, strong BI skills, and fluency in English and Spanish. The role involves domestic travel and collaboration across sales, product, and marketing