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Head of Marketing — Fundación Donio España

Donio España

Madrid

Salario no publicado

Disponible en

Sobre el puesto

Madrid, Spain (3–4 days in office) · 8-month contract · November 2026 – June 2027 · Potential for permanent role

4.000 - 6.000 € per month as freelance

We're Donio — a European fundraising platform helping individuals and organisations raise funds for causes that matter. We operate across multiple markets, and in Spain we're in full growth mode.

The foundations are in place: Google Ads campaigns running, Meta campaigns ready to scale, a PR partnership in motion, and an initial growth playbook across four pillars. But this isn't a role where you come in and execute a fixed plan. You'll own the Spain marketing function — improving the approach, making the calls, and driving the outcomes. The playbook is a starting point, not a ceiling.

We're looking for someone senior enough to make the decisions and hands-on enough to execute them. If you're the kind of marketer who gets frustrated watching someone else run campaigns you know you could do better, this is probably for you.

There's a real path beyond the 8 months. Depending on how the team evolves, this could become a permanent role.

What success looks like after 8 months

  • Paid acquisition channels (Google, Meta) running efficiently and at increasing scale
  • Fundraising campaign volume growing through both B2B outreach and organic discovery
  • A repeatable content and storytelling engine that converts real campaign stories into reach
  • Channels and reporting structured well enough that you — or whoever comes next — can build on them

What you'll be doing

🎯 Performance marketing

Running and optimizing our Google account ($10k/month Search campaigns) and scaling our Meta campaigns. You'll own the numbers and report weekly to our CMO and CEO.

✍️ Content & storytelling

Writing and editing across channels: ad copy, landing pages, email nurture sequences, campaign stories, and social content. We work with real fundraising campaigns from real people.

📣 Growth & channel development

Running B2B outreach to NGOs and associations, coordinating with our PR agency partner on media pitching and hero campaign amplification, and identifying new levers worth testing.

📊 Ownership & reporting

Managing spend against the H1 2027 marketing budget, maintaining our tracking framework, and producing weekly performance reports. You'll be the decision-maker on Spain marketing.

Who you'll work with

You'll report to Martín, our CMO with a dotted line to David, our CEO. Locally, you'll collaborate with Nuria (comms) and Paula (social media) out of our Madrid office.

What we're looking for

✅ 5+ years in growth or marketing roles: whether that's as a Growth Lead, Marketing Lead, Senior Growth Marketing Manager, or Head of Marketing, the level matters more than the title

✅ Hands-on Google Ads (Search campaigns, conversion tracking, Google Ads Editor)

✅ Meta Ads experience (campaign setup, audiences, Pixel/CAPI)

✅ Strong copywriting and storytelling in Spanish

✅ Comfortable owning decisions without a large team or heavy process behind you

✅ Fluent in Spanish and English

✅ Based in Madrid, able to work from the office 3–4 days/week

Bonus points for:

  • Nonprofit, social impact, or fundraising background
  • B2B marketing
  • GA4 and UTM tracking experience
  • genuine interest in what we're building

Why Donio

We're a small team doing meaningful work with real reach across Europe. You'll have actual ownership from day one, no layers, no hand-holding, and a real chance to shape how Spain grows. If you do great work, there's a path to staying.

Ready? Send us your CV and a short note on why this role makes sense for you right now.

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